Logo Kevin Pfeiffer
Logo Kevin Pfeiffer Logo Kevin Pfeiffer

Privacy Policy

Introduction

With the following data protection declaration I would like to inform you about which types of your data I process for which purposes and to what extent. The data protection declaration applies to all processing of personal data carried out by me, both as part of the provision of my services and in particular on my websites, in mobile applications, and within external online presences, such as my social media profiles (hereinafter collectively referred to as online offer).

As of April 1, 2024

Contents overview

Person responsible

Kevin Pfeiffer
Dornblüthstraße 25
01277 Dresden Germany

E-Mail: contact@xpfeiffer

Overview of the processing

The following overview summarizes the types of data processed and the purposes of their processing and refers to the data subjects.

Types of data processed

  • inventory data
  • contact details
  • content data
  • usage data
  • Meta/Communication Data

Categories of data subjects

  • communication partner
  • user

Purposes of processing

  • Provision of contractual services and customer service
  • Contact Requests and Communication
  • security measures
  • range measurement
  • Management and response to inquiries
  • feedback
  • marketing
  • Profiles with user-related information
  • Provision of our online offer and user-friendliness
  • information technology infrastructure

Relevant legal bases

Below you will find an overview of the legal basis of the GDPR, based on which I process personal data. Please note that in addition to the provisions of the GDPR, national data protection regulations may apply in your or my country of residence or domicile. Furthermore, if more specific legal bases apply in individual cases, I will inform you of them in the data protection declaration.

  • Consent (Art. 6 Para. 1 S. 1 lit. a) GDPR) - The person concerned has given their consent to the processing of their data for a specific purpose or several specific purposes.
  • Performance of a contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b) GDPR) - The processing is for the performance of a contract, the contracting party of which is the data subject person is required, or to carry out pre-contractual measures, which are taken at the request of the person concerned.
  • Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR) - Processing is necessary to protect the legitimate interests of the person responsible or a third party, unless the interests or fundamental rights and fundamental freedoms of the data subject, which require the protection of personal data, prevail.

In addition to the data protection regulations of the General Data Protection Regulation, national data protection regulations are applicable in Germany. This includes in particular the law on the protection against misuse of personal data in data processing (Federal Data Protection Act - BDSG). In particular, the BDSG contains special regulations on the right to information, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes, and the transmission and automated decision-making in individual cases, including profiling. Furthermore, it regulates data processing for the employment relationship (§ 26 BDSG), in particular regarding the establishment, implementation, or termination of employment relationships and the consent of employees. Furthermore, state data protection laws of the individual federal states may apply.

Safety measures

I meet the legal requirements, taking into account the state of the art, the implementation costs, and the type, scope, circumstances, and purposes of the processing as well as the different probabilities of occurrence and the extent of the threat of the rights and freedoms of natural persons, appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.

The measures include, in particular, securing the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data as well as access, input, disclosure, the Ensuring availability, and their separation. In addition, I have set up procedures that ensure that the rights of those affected are exercised, that data is deleted, and that reactions to the endangerment of the data are guaranteed. Furthermore, I already take the protection of personal data into account during the development or selection of hardware, software, and processes by the principle of data protection, through technology design and data protection-friendly default settings.

TLS encryption (HTTPS): To protect your data transmitted via my online offer, I use TLS encryption. You can recognize such encrypted connections by the prefix HTTPS:// in the address line of your browser.

Transfer of personal data

As part of my processing of personal data, it happens that the data is transmitted to other bodies, companies, legally independent organizational units, or people or that it is disclosed to them. The recipients of this data may include, for example, service providers commissioned with IT tasks or providers of services and content that are integrated into a website. In such a case, we observe the legal requirements and, in particular, conclude appropriate contracts or agreements with the recipients of your data that serve to protect your data.

Change data processing in thirds

If I process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA)) or the processing in the context of the use of third-party services or disclosure or if data is transferred to other people, bodies or companies, this is only done by the legal requirements.

Subject to express consent or contractually or legally required transmission, I only process or have the data processed in third countries with a recognized level of data protection, contractual obligation through so-called standard protection clauses of the EU Commission, if certifications or binding internal data protection regulations are in place process (Art. 44 to 49 GDPR, information page of the EU Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_en).

Deletion of data

The data processed by me will be deleted by the legal requirements as soon as your consent to processing is revoked or other permissions are no longer applicable (e.g. if the purpose of processing this data no longer applies or it is used for the purpose are not required). If the data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted to these purposes. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons, or its storage to assert, exercise, or defend legal claims or to protect the rights of another natural or legal person is required.

My data protection information may also contain further information on the storage and deletion of data, which shall take precedence for the respective processing.

Use of cookies

Cookies are small text files or other memory notes that store information on end devices and read information from the end devices. For example, to save the login status in a user account, the content of a shopping cart in an e-shop, the content accessed or the functions used in an online offer. Cookies can also be used for various purposes, e.g. for functionality, security, and comfort of online offers as well as the creation of analyzes of visitor flows.

Notes on consent: I use cookies in accordance with legal regulations. Therefore, I obtain prior consent from users, unless this is not required by law. In particular, consent is not necessary if the storage and reading of the information, including cookies, is necessary to provide the users with a Telemedia service (i.e. our online offer) that they have expressly requested. The revocable consent is communicated to the users and contains information on the respective use of cookies.

Notes on legal bases under data protection law: On which legal basis under data protection law do I process the personal data of users with the help of cookies depends on whether I ask users for their consent. If the user's consent, the legal basis for the processing of your data is the declared consent. Otherwise, the data processed using cookies will be processed based on my legitimate interest or, if this is done in the context of fulfilling my contractual obligations if the use of cookies is necessary to fulfill my contractual obligations. I will explain the purposes for which I process the cookies in the course of this data protection declaration or as part of my consent and processing processes.

Storage period: With regard to the storage period, the following types of cookies are distinguished:

  • Temporary cookies (also: session or session cookies): Temporary cookies are deleted at the latest after a user has left an online offer and his end device (e.g. browser or mobile application).
  • Permanent cookies: Permanent cookies remain stored even after the end device is closed. For example, the login status can be saved or preferred content can be displayed directly when the user visits a website again. Likewise, the user data collected with the help of cookies can be used to measure reach. Unless we provide users with explicit information on the type and storage period of cookies (e.g. when obtaining consent), users should assume that cookies are permanent and the storage period can be up to two years.

General information on revocation and objection (opt-out): Users can revoke the consent they have given at any time and also object to the processing by the legal requirements in Art. 21 DSGVO Submit.  Users can also declare their objection via their browser settings, e.g. by deactivating the use of cookies (which may also limit the functionality of our online services). You can also object to the use of cookies for online marketing purposes via the websites https://optout.aboutads.info and https://www.youronlinechoices.com/.

Further information on processing, procedures and services:

  • I use the consent management service CCM19, provided by Papoo Software & Media GmbH, Auguststr. 4, 53229 Bonn, Germany (CCM19). This enables me to obtain and manage the consent of website users for data processing. The processing is necessary to fulfill a legal obligation (Art. 7 Para. 1 GDPR) to which I am subject (Art. 6 Para. 1 S. 1 lit. c GDPR).  CCM19 is the recipient of your data and as a processor for me Active.  The processing takes place in the European Union. You can find more information on objection and removal options for CCM19 at: https://www.ccm19.de/en/privacyclarification.html.

Provision of the online offer and web hosting

I process user data to be able to provide my online services to them. For this purpose, I process the IP address of the user, which is necessary to transmit the content and functions of our online services to the browser or the end device of the user.

  • Types of data processed: Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses).
  • Persons affected: users (e.g. website visitors, users of online services).
  • Purposes of processing: Provision of my online offer and user-friendliness; Information technology infrastructure (operation and provision of information systems and technical equipment (computers, servers, etc.)); Security Measures.
  • Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR).

Further information on processing, procedures and services:

  • Provision of online offer on own/dedicated server hardware: For the provision of my online offer, I use server hardware operated by me as well as the associated storage space, computing capacity, and software; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR).
  • Collection of access data and log files: Access to my online offer is recorded in the form of so-called "server log files" logged. The address and name of the retrieved websites and files, date and time of retrieval, amounts of data transferred, notification of successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page ), and usually IP addresses and the requesting provider. The server log files can be used on the one hand for security purposes, e.g. to avoid overloading the server (especially in the case of abusive attacks, so-called DDoS attacks) and on the other hand to reduce the load on the server and ensure its stability; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Deletion of data: Log file information is stored for a maximum of 30 days and then deleted or made anonymous. Data that needs to be kept for evidence purposes are excluded from deletion until the respective incident has been finally clarified.
  • I use the Content Delivery Network (CDN) from Cloudflare Germany GmbH, Rosental 7, c/o Mindspace, 80331 Munich Germany (Cloudflare) to ensure the security and delivery speed of my website increase. This corresponds to my legitimate interest (Art. 6 Para. 1 lit. f GDPR). A CDN is a network of [worldwide] distributed servers that can deliver optimized content to the website user. For this purpose, personal data can be processed in Cloudflare's server log files. Cloudflare is the recipient of your data and works for me as a processor. This corresponds to my legitimate interest in the meaning of Art. 6 Para. 1 S. 1 lit. f DSGVO not to operate a content delivery network myself. You have the right to object to the processing. Whether the objection is successful must be determined within the framework of a weighing of interests.  The processing of the data specified under this section is neither legally nor contractually required. The functionality of the website is not guaranteed without processing. Your data will be stored by Cloudflare for as long as necessary for the purposes described. Further information on objection and elimination options against About Cloudflare, see: Cloudflare DPA Cloudflare has implemented compliance measures for international data transfers. These apply to all worldwide activities in which Cloudflare processes personal data of natural persons in the EU. These measures are based on the EU Standard Contractual Clauses (SCCs). For more information, see:https://www.cloudflare.com/cloudflare_customer_SCCs-English.pdf

Blogs and publication media

I use blogs or comparable means of online communication and publication (hereinafter "publication medium"). The data of the readers are processed for the publication medium only insofar as it is necessary for its presentation and the communication between authors and readers or for reasons of security. I also refer to the information on the processing of visitors to our publication medium in the context of this data protection notice.

  • Types of data processed: Inventory data (e.g. names, addresses); Contact information (e.g. email, phone numbers); Content data (e.g. entries in online forms); Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses).
  • Persons affected: users (e.g. website visitors, users of online services).
  • Purposes of processing: Provision of contractual services and customer service; Feedback (e.g. collecting feedback via online form); Provision of our online offer and user-friendliness.
  • Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR).

Contact and request management

When contacting me (e.g. via the contact form, e-mail, telephone, or via social media) as well as in the context of the existing user and business relationships, the details of the inquiring person will be processed insofar as this is necessary to answer the contact inquiries and any requested measure; the name is required.

  • Types of data processed: contact details (e.g. e-mail, telephone numbers); Content data (e.g. entries in online forms); Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses).
  • Persons affected: Communication partners.
  • Purposes of processing: contact requests and communication; managing and responding to inquiries; Feedback (e.g. collecting feedback via online form); Provision of our online offer and user-friendliness.
  • Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Fulfillment of contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b) DSGVO).

Further information on processing, procedures and services:

  • Contact form: If users contact me via my contact form, e-mail or other communication channels, I process the data communicated to me in this context to process the communicated request; Legal basis: Fulfillment of contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b) GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR) .

Web analysis, monitoring and optimization

The web analysis (also referred to as "reach measurement") is used to evaluate the flow of visitors to my online offer and can include behavior, interests, or demographic information about the visitors, such as age or gender, as pseudonymous values. With the help of the range analysis I can, for example, recognize at what time my online offer or its functions or content are used most frequently or invited to reuse. I can also understand which areas need optimization.

In addition to web analysis, I can also use test procedures, e.g. to test and optimize different versions of my online offer or its components.

Unless otherwise stated below, profiles, i.e. data summarized for a usage process, can be created for these purposes, and information can be stored in a browser or a terminal device and read from it. The information collected includes, in particular, websites visited and elements used there, as well as technical information such as the browser used, the computer system used, and information on usage times. If users have agreed to the collection of their location data from me or from the providers of the services I use, location data can also be processed.

The IP addresses of the users are also saved. However, I use an IP masking procedure (i.e. pseudonymization by shortening the IP address) to protect users. In general, no clear user data (e.g. e-mail addresses or names) are stored in the context of web analysis, A/B testing, and optimization, but pseudonyms. This means that neither I nor the providers of the software used to know the actual identity of the users, but only the information stored in their profiles for the respective process.

  • Types of data processed: Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses).
  • Persons affected: users (e.g. website visitors, users of online services).
  • Purposes of processing: range measurement (e.g. access statistics, recognition of returning visitors); Profiles with user-related information (creating user profiles).
  • Security measures: IP masking (pseudonymization of the IP address).
  • Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a) GDPR).

Further information on processing, procedures and services:

  • Google Analytics 4: I use Google Analytics to perform user analysis based on a pseudonymous user identification number. This identification number does not contain any unique data, such as names or email addresses. It is used to assign analysis information to a device to recognize which content the user has called up within one or more user processes, which search terms they have used, called them up again, or interacted with my online offer. The time of use and its duration are also stored, as well as the sources of the users who refer to our online offer and technical aspects of their end devices and browsers. Pseudonymous profiles of users are created with information from the use of various devices, whereby cookies can be used. Analytics provides higher level geographic location data by collecting the following metadata from IP lookup: “City” (and the derived latitude and longitude of the city), “continent”, “country”, “region”, “subcontinent” (and the ID-based equivalents). To ensure the protection of user data in the EU, Google receives and processes all user data via domains and servers within the EU. The IP address of the users is not logged and by default the last two digits are truncated. The shortening of the IP address takes place on EU servers for EU users. Also, all sensitive data collected from users in the EU will be deleted before being collected via EU domains and servers; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a) GDPR); Website: https://marketingplatform.google.com/intl /de/about/analytics/; Privacy Policy: https://policies.google.com/privacy; Order processing agreement: https://business.safety.google/adsprocessorterms/; Standard contractual clauses (ensuring the level of data protection when processing in third countries): https://business. safety.google/adsprocessorterms; Objection option (opt-out): Opt-out plugin: https://tools.google.com/dlpage/gaoptout?hl=de, settings for the display of advertisements: https://adssettings.google.com/authenticated; More information: https://privacy.google.com/businesses/adsservices (types of processing and the data processed).

Presence in social networks (social media)

I maintain online presences within social networks and process user data in this context to communicate with the users active there or to offer information about me.

I would like to point out that user data may be processed outside of the European Union. This can result in risks for users, for example, because it could make it more difficult to enforce user rights.

Furthermore, user data is usually processed within social networks for market research and advertising purposes. For example, usage profiles can be created based on user behavior and the resulting interests of users. The usage profiles can in turn be used, for example, to place advertisements inside and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the users' computers, in which the user behavior and the interests of the users are stored. Furthermore, data can also be stored in the usage profiles independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them).

For a detailed description of the respective forms of processing and the possibility of objection (opt-out), I refer to the data protection declarations and information provided by the operators of the respective networks.

Also in the case of requests for information and the assertion of data subject rights, I would like to point out that these can most effectively be asserted with the providers. Only the providers have access to the data of the users and can take appropriate measures directly and provide information. If you still need help, you can contact me.

  • Types of data processed: contact details (e.g. e-mail, telephone numbers); Content data (e.g. entries in online forms); Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses).
  • Persons affected: users (e.g. website visitors, users of online services).
  • Purposes of processing: contact requests and communication; Feedback (e.g. collecting feedback via online form); Marketing.
  • Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR).

Further information on processing, procedures and services:

  • Instagram: Social network; Service Provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website:https://www.instagram.com; Privacy Policy: https://instagram.com/about/legal/privacy.
  • Facebook pages: Profiles within the social network Facebook - I am joint with Meta Platforms Ireland Limited for the collection (but not further processing) of data from visitors to my Facebook page  responsible. This data includes information about the types of content users view or interact with, or the actions they take (see "Things Done and Provided by You and Others" in the Facebook Data Policy :https://www.facebook.com/policy), as well as information about the users devices used (e.g. IP addresses, operating system, browser type, language settings, cookie data; see under “Device information” in the Facebook data policy: https://www.facebook.com/policy). As outlined in the Facebook Data Policy under “How Do We Use This Information?” explains, collects, and uses Facebook information to provide analysis services, so-called "Page Insights" for site operators so that they can gain insights into how people interact with their pages and the content associated with them. We have entered into a special agreement with Facebook ("Page Insights Information" https://www .facebook.com/legal/terms/page_controller_addendum), which regulates in particular which security measures Facebook must observe and in which Facebook has declared its willingness to fulfill the rights of the data subject (i.e. users can, For example, you can send information or deletion requests directly to Facebook). The rights of users (in particular to information, deletion, objection, and complaints to the competent supervisory authority) are not restricted by the agreements with Facebook. For more information, see the "About Page Insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data); Service Provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website: https://www.facebook.com; Privacy Policy:https://www.facebook.com/about/privacyStandard contractual clauses (ensuring the level of data protection when processing in third countries):https:// www.facebook.com/legal/EU_data_transfer_addendum; More information: Joint Controllership Agreement: https://www.facebook.com /legal/terms/information_about_page_insights_data. Joint controllership is limited to the collection and transmission of data to Meta Platforms Ireland Limited, an EU-based company. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, in particular the transmission of the data to the parent company Meta Platforms, Inc. in the USA (based on the agreement between Meta Platforms Ireland Limited and Meta Platforms, Inc. Standard Contractual Clauses).
  • LinkedIn: Social network; Service Provider: LinkedIn Ireland Unlimited Company, Wilton Plaza Wilton Place, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website: https://www.linkedin.com; Privacy Policy: https://www.linkedin.com/legal/ privacy-policy; Order processing contract: https://legal.linkedin.com/dpa; Standard contractual clauses (ensuring the level of data protection when processing in third countries): https://legal. linkedin.com/dpa; Opt-out option: https ://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
  • Twitter: Social network; Service Provider: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland, Parent Company: Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Privacy Policy: https://twitter.com/privacy.
  • Threads Social network; Service Provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Privacy Policy: https://help.instagram.com/515230437301944.

Plugins and embedded functions and content

I include functional and content elements in our online offer that are obtained from the servers of their respective providers (hereinafter referred to as "third-party providers"). This can be, for example, graphics, videos, or city maps (hereinafter uniformly referred to as "content”).

The integration always requires that the third-party providers of this content process the IP address of the user, since without the IP address they would not be able to send the content to their browser. The IP address is therefore required for the display of this content or functions. I try to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. Through the "pixel tags" information such as visitor traffic on the pages of this website can be evaluated. The pseudonymous information can also be stored in cookies on the user's device and contain, among other things, technical information about the browser and the operating system, websites to be referred to, the time of the visit, and other information on the use of my online offer as well as such information from others sources are connected.

  • Types of data processed: Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses); Contact information (e.g. email, phone numbers); Content data (e.g. entries in online forms).
  • Persons affected: users (e.g. website visitors, users of online services).
  • Purposes of processing: Provision of my online offer and user-friendliness; Feedback (e.g. collecting feedback via online form).
  • Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR).

Further information on processing, procedures and services:

  • Integration of third-party software, scripts, or frameworks (e.g. jQuery): In my online offer I integrate software that I call up from servers from other providers (e.g. function libraries that we use for presentation or user-friendliness of our online offer). The respective providers collect the IP address of the user and can process it to transmit the software to the user's browser for security purposes, as well as for the evaluation and optimization of their offer. Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR).
  • Font Awesome (provided on own server): Display of fonts and symbols; Service provider: Fonticons, Inc., 307 S Main St Ste 202, Bentonville, AR, 72712-9214, USA Legal basis: Legitimate interests (Art. 6 paragraph 1 sentence 1 lit. f) GDPR).
  • Google Fonts (obtained from Google Server): Obtaining fonts (and symbols) for technically safe, maintenance-free, and efficient use of fonts and symbols about topicality and loading times, their Uniform representation, and consideration of possible license restrictions. The provider of the fonts is informed of the user's IP address so that the fonts can be made available in the user's browser. In addition, technical data (language settings, screen resolution, operating system, hardware used) are transmitted that are necessary for the provision of the fonts depending on the devices used and the technical environment; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website: https://fonts.google.com/; Privacy Policy: https://policies.google.com/privacy.
  • Shariff: I use the privacy-safe "Shariff” buttons. "Shariff" was developed to provide more privacy on the web and to replace the usual "share" buttons on social networks. It is not the user's browser that establishes a connection with the server of the respective social media platform, but rather the server on which this online offer is located and queries the number of likes, for example. The user remains anonymous. You can find more information on the Shariff project from the developers of c't magazine: https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html; Service provider: Heise Medien GmbH & Co. KG, Karl-Wiechert-Allee 10, 30625 Hanover, Germany; Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website: https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html; Privacy Policy: https://www.heise.de/Datenschutzerklaerung-der-Heise-Medien-GmbH-Co-KG-4860.html.

Change and update of the privacy policy

I ask you to inform yourself regularly about the content of my data protection declaration. I will adapt the data protection declaration as soon as the changes in the data processing I have carried out make this necessary. I will inform you as soon as the changes require your cooperation (e.g. consent) or other individual notification.

If I provide addresses and contact information of companies and organizations in this data protection declaration, please note that the addresses can change over time, and ask you to check the information before contacting me.

Rights of data subjects

As a data subject, you are entitled to various rights under the GDPR, which result in particular from Art. 15 to 21 GDPR:

  • Right of objection: You have the right, for reasons arising from your particular situation, to object at any time to the processing of your data, which is based on Article 6 (1) e or f GDPR takes place to object; this also applies to profiling based on these provisions. If the personal data concerning you is processed to operate direct advertising, you have the right to object at any time to the processing of your data for such advertising; this also applies to profiling insofar as it is associated with such direct advertising.
  • Right to withdraw consent: You have the right to withdraw consent at any time.
  • Right to information: You have the right to request confirmation as to whether the data in question is being processed and to request information about this data as well as further information and a copy of the data by the legal requirements.
  • Right to rectification: By legal requirements, you have the right to request the completion of the data concerning you or the correction of incorrect data concerning you.
  • Right to erasure and restriction of processing: By the legal requirements, you have the right to demand that data concerning you be deleted immediately, or. Alternatively, to request a restriction of the processing of the data by the legal requirements.
  • Right to data portability: You have the right to receive data concerning you that you have provided to me in a structured, common, and machine-readable format by the legal requirements or request their transmission to another responsible party.
  • Complaint to a supervisory authority: Without prejudice to any other administrative or judicial remedy, you have the right to complain with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of business of the alleged violation if you believe that the processing of your data violates the requirements of the GDPR.

Definitions of Terms

This section provides you with an overview of the terms used in this data protection declaration. Many of the terms are taken from the law and defined above all in Art. 4 GDPR. The legal definitions are binding. The following explanations, on the other hand, are intended primarily for understanding. The terms are sorted alphabetically.

  • Personal Information: "Personal Information” is any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is identified directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or one or more special features that are an expression of the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.
  • Profiles with user-related information: The processing of "profiles with user-related information" or "profiles" for short; includes any type of automated processing of personal data that consists of using this personal data to determine certain personal aspects relating to a natural person (depending on the type of profiling, different information regarding the To analyze, evaluate or predict demographics, behavior, and interests (e.g. interaction with websites and their content, etc.) (e.g. interests in certain content or products, click behavior on a website or location). Cookies and web beacons are often used for profiling purposes.
  • Range measurement: The range measurement (also known as web analytics) is used to evaluate the flow of visitors to an online offer and can include the behavior or interests of visitors in certain information, such as website content. With the help of the range analysis, website owners can, for example, recognize the time at which visitors visit their website and what content they are interested in. This allows them, for example, to better adapt the content of the website to the needs of their visitors. Pseudonymous cookies and web beacons are often used for range analysis purposes to recognize returning visitors and thus obtain more precise analyzes of the use of an online offer.
  • Responsible: As "Responsible” is the natural or legal person, authority, institution, or other body that alone or jointly with others decides on the purposes and means of processing personal data.
  • Processing: "Processing" is any process or series of processes carried out with or without the aid of automated processes in connection with personal data. The term is broad and includes practically every handling of data, be it collection, evaluation, storage, transmission, or deletion.

Created with free Datenschutz-Generator.de by Dr. Thomas Schwenke and adapted by Kevin Pfeiffer